Ways To Advertise Your Startup On A Grand Scale

When you’re trying to get the name of your business out there for all to see, you’re going to need to have the marketing side more than covered.

You’ll need an excellent strategy and an airtight group of campaigns in order to build yourself up and make your brand more recognizable. Whether you’re a small business or an individual looking to raise your profile, you’ll need to have the attention well and truly on you.

It’s all well and good putting in the effort and providing great content/service, but if nobody knows it exists, then it may as well be invisible. 

There are so many ways you can promote and advertise in this world. Some are small and civil; others are pretty loud and significant. Both sizes can do a lot for a business or an individual.

We’re going to focus on how you can go big and attract many, many people in a shorter space of time here.

If that’s the kind of thing you’re looking for, then have a read of the following points:

Influencers 

If you have the funds, then you might want to literally pay somebody a handsome amount to promote your product or service. This kind of thing has worked well for so many companies in recent years.

Of course, celebrities have been used in commercials for as long as they’ve been around, but social media has taken this kind of thing an entirely new level. Due to the technology at our disposal now, we’re able to contact all kinds of personalities pretty simply. If you choose somebody that has, say, a million followers on Instagram, then that’s going to attract so many people. 

Billboards 

A good old reliable method, huh?

If you want to be loud and in-your-face about it, then you could do a lot worse than billboards. They’ve been used for a while, too, and with good reason – they work.

There’s nothing like placing a massive, enticing picture of your product onto a big sign and suggesting that people heed! If you’re wondering ‘What is good billboard ad strategy?’ then you can surf the web and find all kinds of campaigns. It’s a simple one, but it’s effective. 

Viral Marketing

Viral marketing is a method where a business comes up with an idea that gets everybody involved – and we mean everybody.

Either that or they talk about it for weeks. Remember the ALS ice bucket challenge to raise awareness for life-changing physical conditions? Well, that’s an excellent example that raked in a ton of money for research.

If you’re able to come up with something that involves the masses, then you’ll be in an amazing position. 

Events 

Gathering lots and lots of people to a certain spot, and making them enjoy themselves isn’t a bad idea to promote yourself. You’ll have your brand scattered everywhere, you’ll make people remember the day/night, and those in attendance will remember you as the responsible party.

Events can attract attention from all over the world, so if you have an idea for a bash, then perhaps you should get organizing.

This is a contributed post.